# Actress & Once Upon a Farm Co-Founder Jennifer Garner Talks Expanding Food Lineup

Manifest ID: 1793054864641309139

Original source: https://omny.fm/shows/bloomberg-talks/actress-once-upon-a-farm-co-founder-jennifer-garner-talks-expanding-food-lineup

## Signal Claims

### Claim 1793055217096857305 (stated)

Once Upon a Farm is launching 'Electrolyte Blends' to expand its portfolio to older children.

### Claim 1793055217098503030 (stated)

Nearly half of parents with children aged 6-12 are actively looking for electrolyte products.

### Claim 1793055217100989564 (stated)

Once Upon a Farm is the first refrigerated organic baby food company to offer WIC-certified products.

### Claim 1793055217103839230 (stated)

Jennifer Garner participates in retail meetings and farm visits to maintain business operations.

### Claim 1793055217101683263 (stated)

Once Upon a Farm is WIC-certified in 22 states.

### Claim 1793055217104112880 (stated)

The company is targeting the 'lunchbox' market to fuel children through the school day.

### Claim 1793055217105901414 (stated)

Existing electrolyte products for children often contain artificial colors or high sugar content.

## Brief

```json
{
  "tldr": "",
  "facts": [],
  "key_insights": [
    "The company launched 'Electrolyte Blends' to address a market gap for clean, low-sugar electrolyte options for kids.",
    "Garner highlighted the company's commitment to accessibility, including WIC certification in 22 states.",
    "Garner maintains an active, hands-on role in the business, participating in retail meetings and supplier relations."
  ],
  "episode_facets": {
    "show": "bloomberg-talks-podcast",
    "speakers": [
      {
        "name": "Jennifer Garner",
        "role": "guest",
        "affiliation": "Once Upon a Farm"
      }
    ],
    "episode_title": "Actress & Once Upon a Farm Co-Founder Jennifer Garner Talks Expanding Food Lineup"
  },
  "notable_quotes": [
    {
      "text": "We want to own the lunchbox. We want every single lunchbox to have a couple of once upon a farm products in there.",
      "context": "Garner explains the company's strategic focus on expanding into the school-age children's market.",
      "speaker": "Jennifer Garner"
    },
    {
      "text": "We are the first refrigerated organic baby food company to offer a WIC bowl... so that parents can be in a baby aisle in 22 states... and choose what do they want?",
      "context": "Garner highlights the company's commitment to democratizing nutrition through WIC certification.",
      "speaker": "Jennifer Garner"
    },
    {
      "text": "I grew up in rural America... I'm ignited by this feeling that what is happening in rural America, that we are not taking care of our own country.",
      "context": "Garner explains the personal motivation behind her passion for the company's mission.",
      "speaker": "Jennifer Garner"
    }
  ],
  "why_it_matters": "",
  "key_points": [
    "The company launched 'Electrolyte Blends' to address a market gap for clean, low-sugar electrolyte options for kids.",
    "Garner highlighted the company's commitment to accessibility, including WIC certification in 22 states.",
    "Garner maintains an active, hands-on role in the business, participating in retail meetings and supplier relations."
  ]
}
```